B.S. in Business Administration

Created for aspiring business professionals, this versatile program is designed to prepare students for the business careers of today and tomorrow.

Students can choose major in either Accounting, Management or Marketing. Available minors include Accounting, Management, Marketing, Information Systems and Health Services Management.

Accreditation Council for Business Schools and Programs

 

At a Glance
120 credit hours
8 semesters
How to Apply

Once you’ve been accepted to Bluefield State through general admission, you can work with Bluefield State College's academic counselors to designate Business Administration as your degree program. 

How to Earn Your Degree

Your advisor will work with you throughout your academic journey to make sure you're on track to earn your degree. Earning the B.S. in Business Administration requires the following:

  • Complete the General Studies curriculum
  • Complete the required Business Core courses
  • Complete the requirements of one of three possible majors: Accounting, Management or Marketing
  • Complete the requirements of a minor chosen from: Accounting, Management, Marketing, Information Systems or Health Services Management 
  • At least 50% of all 300- and 400-level courses in the Business Core and major/minor fields of study must be completed within the W. Paul Cole, Jr. School of Business 
General Studies Requirements

37-38 credits

ENGL 101 Composition I
Course ID
ENGL 101
Credit Hours
3

Practice in the techniques of effective academic writing with an emphasis on the writing process, including rhetorical methods, patterns of organization, and an introduction to APA formatting. Available to students scoring 18 or higher on the English section of the ACT, 450 or higher on the verbal portion of the SAT-I, or 88 or higher on the ACCUPLACER Sentences Skills test. Fall, Spring.

ENGL 102 Composition II
Course ID
ENGL 102
Credit Hours
3

Continued practice in reading and composition with an emphasis on the research process, including an introduction to literary analysis and MLA format. Students must earn a grade of a C or above or repeat this course to fulfill the general education requirement. PR: C or higher in ENGL 101 or CLEP score of 50 or higher or advanced placement waiving ENGL 101 or ACT English mechanics/usage subtest score of 9 or higher or COMPASS Writing Diagnostics test score of 76 or higher. Fall, Spring.

BUSN 130 Microsoft Word & Presentations
Course ID
BUSN 130
Credit Hours
3

This course is designed to prepare students to effectively use a major word processing package. Word topics include formatting, editing, file management, tables, columns, and graphics. PowerPoint topics include creating and editing presentations, which include illustrations and shapes, custom backgrounds and SmartArt diagrams, and information graphics. This course meets the computer skill requirement under the General Studies requirement. Fall.

BUSN 250 Quantitative Techniques in Business
Course ID
BUSN 250
Credit Hours
3

Theory and application of mathematical models as they are applied to business problem solving. Topics include integrals; quadratic and exponential powers; limits and derivatives; and introductory probability and statistical concepts. This course is not a substitute for any course in the Math calculus sequence. This course will satisfy the Basic Skills mathematics requirement. PR: ACT main math score of 26 (COMPASS 46 or above), or MATH 109; and either ECON 211 or 212. Fall.

COMM 201 Basic Communication
Course ID
COMM 201
Credit Hours
3

This introductory course in human communication develops communication competence by exploring the foundations of communication, interpersonal communication, group communication and public speaking. Emphasis is on developing practical skills in the following areas: critical thinking, research, listening, language, nonverbal, ethics, conflict management and resolution, self-confidence, perception, relationships, teamwork, interviewing, public speaking, and diversity. PR: ENGL 102 and Computer Literacy course. Fall, Spring.

ENGL 201 World Literature I
Course ID
ENGL 201
Credit Hours
3

A study of representative works of world literature from antiquity to 1750. The course emphasizes the study and consideration of the literary, cultural, and human significance of selected great works of the Western and non-Western literary traditions. This course gives special attention to critical thinking and writing within a framework of cultural diversity. PR: A grade of C or higher in ENGL 102. HIST 101 is recommended. Fall, Spring.

ECON 211 Principles of Economics I (Macroeconomics)
Course ID
ECON 211
Credit Hours
3

An introductory analysis of macroeconomics concepts and issues, emphasizing aggregate demand, supply, and fiscal and monetary policies. Analysis of macroeconomic problems related to the American economy. Fall.

ECON 212 Principles of Economics II (Microeconomics)
Course ID
ECON 212
Credit Hours
3

Analysis of consumption and production behavior of household and business organizations. Topics include price and resource allocation and the behavior of firms under different types of market structure. Spring.

Core Skills Health & Wellness
Course ID
Core Skills
Credit Hours
2
*COMM 201 can be substituted with COMM 208.
*ENGL 201 can be substituted with ENGL 205.
*HLTH 101 can be substituted with HLTH 310 or any Physical Education (PHED) course.
Business Administration Core Requirements

39 credits

ACCT 201 Principles of Accounting I
Course ID
ACCT 201
Credit Hours
3

A survey of accounting principles, concepts, and procedures. Recognition of accounting as a device to measure financial activity of for-profit organizations using financial statements. Introduction of the accounting information cycle, journals, ledgers, and appropriate accounts. PR: Eligibility to enroll in MATH 101 or higher. Fall.

ACCT 202 Principles of Accounting II
Course ID
ACCT 202
Credit Hours
3

A continuation of ACCT 201. An introduction to cost accumulations and allocations, financial statement analysis, and the use of accounting information for internal and external decision-making. PR: ACCT 201. Spring.

MGMT 210 Principles of Management
Course ID
MGMT 210
Credit Hours
3

An analysis of the underlying theories and principles of planning, organizing,
influencing, and controlling. Topics for special emphasis include corporate social responsibility, diversity, and managing in the global arena. Fall. 

MRKT 210 Principles of Marketing
Course ID
MRKT 210
Credit Hours
3

A study of the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. Fall.

BUSN 232 Business & Electronic Communications
Course ID
BUSN 232
Credit Hours
3

Designed to help the student write clear and concise business letters, memos, reports, and e-mail communications. Students will also present a presentation using PowerPoint. Other topics covered are the communication process, verbal and nonverbal communication, job/employment search, resumes, and cover letters. Electronic communication is integrated into this course by using the Internet, e-mail, and presentation software. PR: ENGL 101 or equivalent. Spring.

BUSN 240 Microsoft Excel
Course ID
BUSN 240
Credit Hours
3

Designed to prepare students to progress from an introductory Excel level to the specialist/expert level of spreadsheet competencies. Excel topics include: creating worksheets with embedded charts; formulas, functions, formatting and web queries; what-if analysis, charting, and working with large worksheets; creating static and dynamic web pages; financial functions, data tables, amortization schedules, and hyperlinks; creating templates and working with multiple worksheets and workbooks; using macros and visual basic for applications; formula auditing, data validation; and importing data, working with Pivot Charts, PivotTables, and Trend lines. PR BUSN 130 or COSC 102. Spring.

BUSN 301 Business Law & the Legal Environment
Course ID
BUSN 301
Credit Hours
3

Sources, classifications, functions, and evolution of law. Courts and procedures, torts, contracts, real and personal property, agency relationships, forms of business organizations, estates, landlord and tenant, and bankruptcy. Spring.

BUSN 310 Applied Business Statistics
Course ID
BUSN 310
Credit Hours
3

Focuses on the application of statistical techniques to assist business decision making. Areas of inquiry include: descriptive statistics, inferential statistics, basic probability concepts, the nature of hypothesis testing, sample size determinations, confidence intervals, t-tests, analysis of variance (ANOVA), chi square, correlation, and simple and multiple regression. Emphasis is placed on the use of statistical software packages. PR: Math 109 or higher. Fall.

BUSN 350 Financial Management
Course ID
BUSN 350
Credit Hours
3

Examines key areas of financial analysis with particular attention given to corporate financial management. Topics include financial statement analysis, ratio analysis, pro forma financial statements, internal and external sources of funds, operating and financial advantage, time value of many concepts, capital markets, capital structure, stock and bond valuation techniques, capital budgeting, cost of capital, and dividend policies. PR: ACCT 202. Spring.

BUSN 375 International Business
Course ID
BUSN 375
Credit Hours
3

A study of the international business environment, and the ways in which the functional areas of business are impacted by globalization, with particular emphasis given to the challenges confronting managers as a result of increased globalization. Topics covered include trends in international business, the impact of trade policies on international business, regional economic cooperation, monetary systems and exchange rates, strategic and human resource management in a global environment, exporting, importing, and global trends in production management. PR: MGMT 210. Spring.

BUSN 380 Production/Operations Management
Course ID
BUSN 380
Credit Hours
3

Application of economic theory and statistics to various problems confronting management. Major topics include linear programming, decision tree analysis, forecasting, reliability, line balancing, path analyses, learning curves, inventory models, and queuing. PCs and appropriate software will be used to help the student learn to solve operations management problems. PR: BUSN 310 or MATH 210. Fall.

BUSN 482 Business Ethics & Social Responsibility
Course ID
BUSN 482
Credit Hours
3

Examines the emerging topics of business ethics and social responsibility. Includes identification of ethical issues, various approaches to resolving ethical dilemmas, examination of corporate responsibility and its interplay with the social environment, and the enumeration of current corporate practices in these areas. PR: Senior standing. Spring.

BUSN 494 Business Strategy
Course ID
BUSN 494
Credit Hours
3

An integrative course involving comprehensive analysis of administrative policy-making from a strategic, organizational perspective, involving functional areas such as accounting, finance, management, marketing, and operations, in context with the economic, political, and social environment. Extensive use of case analyses or written reports to develop integrative decision skills. This is the capstone course for business majors; course requirements will include standardized evaluations covering business core courses. PR: Senior standing in School of Business and completion of all School of Business core courses at the 300 level and below. Spring.

*BUSN 240 can be substituted with BUSN 260.
*COMM 201 can be substituted with COMM 208.
Accounting Major

24 credits

This major will prepare you for middle- to upper-level Accounting positions, as well as for the CPA exam. 

You will need to complete 150 hours in order to sit for the West Virginia CPA exam. The additional 30 hours do not necessarily have to be business/accounting courses, but this is recommended to better prepare you for the exam.

You must also take the following courses to satisfy the West Virginia CPA requirements:

  • BUSN 302 – Business Law for Professional Accountants
  • ACCT 430 – Advanced Accounting
  • ACCT 350 – Advanced Taxation
  • ACCT 431 – Auditing Principles
     
BUSN 302 Business Law for Professional Accountants
Course ID
BUSN 302
Credit Hours
3

This course is a continuation of BUSN 301 - Business Law and the Legal Environment. It provides an in-depth study of business law subjects encountered by the professional accountant. Topics covered include commercial transactions under the UCC, real and personal property, contracts, government regulation, estates and trusts, and business organizations. The purpose of the course is to provide students with the business law background to enable them to use good judgment in the practice of their profession and to understand and exercise sound professional judgment in their careers. PR: BUSN 301. Spring.

ACCT 301 Intermediate Accounting I
Course ID
ACCT 301
Credit Hours
3

Financial reporting for business enterprises under GAAP. A review of the theoretical foundations of financial concepts and reporting, and their practical application to accounting procedures. Emphasis is on income and expense measurement, asset and liability measurement, and accounting for owners’ equity. PR: ACCT 202. Fall.

ACCT 302 Intermediate Accounting II
Course ID
ACCT 302
Credit Hours
3

A continuation of ACCT 301. Emphasis is on financial statements disclosure requirements under GAAP. A review of reporting requirements for long-term liabilities, stockholders’ equity, revenue measurement, earning per share, leases, pensions, cash flows, and other contemporary accounting issues. PR: ACCT 301. Spring.

ACCT 306 Cost Accounting
Course ID
ACCT 306
Credit Hours
3

Principles underlying determination of cost and control of certain business activities. Manufacturing accounting is emphasized. PR: ACCT 305. Spring.

ACCT 325 Taxation for Personal & Business Decision Making
Course ID
ACCT 325
Credit Hours
3

This course provides a summary of income taxes at the federal and state level as they affect business and personal investment decision making. Emphasis is on income tax concepts and their effect on decision-making, not form preparation. Topics covered include: types of taxes at various governmental jurisdictional levels; tax policy issues; fundamentals of tax planning; measuring taxable income; property acquisitions, cost recovery, and dispositions; non-taxable exchanges; taxes and the choice of a business entity; proprietorship taxation; partnership and Sub S taxation; corporate taxation; compensation and retirement planning; investment and personal financial planning; tax consequences of personal activities, and simple personal tax preparation. PR: ACCT 202; ECON 212.

ACCT 424 Accounting Information Systems
Course ID
ACCT 424
Credit Hours
3

A study of the analysis, design, and control aspects of accounting systems. Topics include testing and reviewing accounting systems, identifying information requirements, and cost/benefit analysis. PR: ACCT 302. Spring.

ACCT 430 Advanced Accounting
Course ID
ACCT 430
Credit Hours
3

Accounting principles and practices as applied to problems connected with partnerships, consolidations, fiduciary relationships, interim reporting, SEC reporting, segment reporting, and foreign currency transactions. PR: ACCT 302. Fall.

ACCT 431 Auditing Principles
Course ID
ACCT 431
Credit Hours
3

Emphasis on various kinds of auditing techniques. Attention is also given to auditors’ duties and responsibilities, reporting requirements, and ethics. PR: ACCT 302. Fall.

Accounting Major: Recommended Schedule
Semester 1

In addition to the courses listed below, you must also complete a Physical or Biological Sciences I course and a lab.

ENGL 101 Composition I
Course ID
ENGL 101
Credit Hours
3

Practice in the techniques of effective academic writing with an emphasis on the writing process, including rhetorical methods, patterns of organization, and an introduction to APA formatting. Available to students scoring 18 or higher on the English section of the ACT, 450 or higher on the verbal portion of the SAT-I, or 88 or higher on the ACCUPLACER Sentences Skills test. Fall, Spring.

MATH 109 Algebra
Course ID
MATH 109
Credit Hours
3

Study of real numbers, exponents, roots and radicals; polynomials, first and second-degree equations and inequalities; functions and graphs. Required of students in Math Track A, i.e., students of Radiologic Science, Applied Science, Accountancy, Business Administration, Business Information Systems, or Health Services Management, who have scored an ACT Math score of 19 or higher, a COMPASS Pre-Algebra score of 59 or higher, or an SAT Math score of 460 or higher. Also available to students who have successfully completed MATH 101. Fall, Spring.

BUSN 130 Microsoft Word & Presentations
Course ID
BUSN 130
Credit Hours
3

This course is designed to prepare students to effectively use a major word processing package. Word topics include formatting, editing, file management, tables, columns, and graphics. PowerPoint topics include creating and editing presentations, which include illustrations and shapes, custom backgrounds and SmartArt diagrams, and information graphics. This course meets the computer skill requirement under the General Studies requirement. Fall.

MGMT 210 Principles of Management
Course ID
MGMT 210
Credit Hours
3

An analysis of the underlying theories and principles of planning, organizing,
influencing, and controlling. Topics for special emphasis include corporate social responsibility, diversity, and managing in the global arena. Fall. 

Semester 2

In addition to the courses listed below, you must also take:

  • a Physical or Biological Science II course and a lab, and
  • a FA/H/SS Core Skills course.
ENGL 102 Composition II
Course ID
ENGL 102
Credit Hours
3

Continued practice in reading and composition with an emphasis on the research process, including an introduction to literary analysis and MLA format. Students must earn a grade of a C or above or repeat this course to fulfill the general education requirement. PR: C or higher in ENGL 101 or CLEP score of 50 or higher or advanced placement waiving ENGL 101 or ACT English mechanics/usage subtest score of 9 or higher or COMPASS Writing Diagnostics test score of 76 or higher. Fall, Spring.

MRKT 210 Principles of Marketing
Course ID
MRKT 210
Credit Hours
3

A study of the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. Fall.

BUSN 240 Microsoft Excel
Course ID
BUSN 240
Credit Hours
3

Designed to prepare students to progress from an introductory Excel level to the specialist/expert level of spreadsheet competencies. Excel topics include: creating worksheets with embedded charts; formulas, functions, formatting and web queries; what-if analysis, charting, and working with large worksheets; creating static and dynamic web pages; financial functions, data tables, amortization schedules, and hyperlinks; creating templates and working with multiple worksheets and workbooks; using macros and visual basic for applications; formula auditing, data validation; and importing data, working with Pivot Charts, PivotTables, and Trend lines. PR BUSN 130 or COSC 102. Spring.

*In place of BUSN 240 Microsoft Excel, you may take BUSN 260 Microsoft Access.
Semester 3

In addition to the courses listed below, you must also take a Health and Wellness course.

ACCT 201 Principles of Accounting I
Course ID
ACCT 201
Credit Hours
3

A survey of accounting principles, concepts, and procedures. Recognition of accounting as a device to measure financial activity of for-profit organizations using financial statements. Introduction of the accounting information cycle, journals, ledgers, and appropriate accounts. PR: Eligibility to enroll in MATH 101 or higher. Fall.

ENGL 201 World Literature I
Course ID
ENGL 201
Credit Hours
3

A study of representative works of world literature from antiquity to 1750. The course emphasizes the study and consideration of the literary, cultural, and human significance of selected great works of the Western and non-Western literary traditions. This course gives special attention to critical thinking and writing within a framework of cultural diversity. PR: A grade of C or higher in ENGL 102. HIST 101 is recommended. Fall, Spring.

ECON 211 Principles of Economics I (Macroeconomics)
Course ID
ECON 211
Credit Hours
3

An introductory analysis of macroeconomics concepts and issues, emphasizing aggregate demand, supply, and fiscal and monetary policies. Analysis of macroeconomic problems related to the American economy. Fall.

BUSN 250 Quantitative Techniques in Business
Course ID
BUSN 250
Credit Hours
3

Theory and application of mathematical models as they are applied to business problem solving. Topics include integrals; quadratic and exponential powers; limits and derivatives; and introductory probability and statistical concepts. This course is not a substitute for any course in the Math calculus sequence. This course will satisfy the Basic Skills mathematics requirement. PR: ACT main math score of 26 (COMPASS 46 or above), or MATH 109; and either ECON 211 or 212. Fall.

*In place of ENGL 201 World Literature I, you may take ENGL 205 World Literature II.
Semester 4
COMM 201 Basic Communication
Course ID
COMM 201
Credit Hours
3

This introductory course in human communication develops communication competence by exploring the foundations of communication, interpersonal communication, group communication and public speaking. Emphasis is on developing practical skills in the following areas: critical thinking, research, listening, language, nonverbal, ethics, conflict management and resolution, self-confidence, perception, relationships, teamwork, interviewing, public speaking, and diversity. PR: ENGL 102 and Computer Literacy course. Fall, Spring.

ACCT 202 Principles of Accounting II
Course ID
ACCT 202
Credit Hours
3

A continuation of ACCT 201. An introduction to cost accumulations and allocations, financial statement analysis, and the use of accounting information for internal and external decision-making. PR: ACCT 201. Spring.

ECON 212 Principles of Economics II (Microeconomics)
Course ID
ECON 212
Credit Hours
3

Analysis of consumption and production behavior of household and business organizations. Topics include price and resource allocation and the behavior of firms under different types of market structure. Spring.

BUSN 232 Business & Electronic Communications
Course ID
BUSN 232
Credit Hours
3

Designed to help the student write clear and concise business letters, memos, reports, and e-mail communications. Students will also present a presentation using PowerPoint. Other topics covered are the communication process, verbal and nonverbal communication, job/employment search, resumes, and cover letters. Electronic communication is integrated into this course by using the Internet, e-mail, and presentation software. PR: ENGL 101 or equivalent. Spring.

BUSN 301 Business Law & the Legal Environment
Course ID
BUSN 301
Credit Hours
3

Sources, classifications, functions, and evolution of law. Courts and procedures, torts, contracts, real and personal property, agency relationships, forms of business organizations, estates, landlord and tenant, and bankruptcy. Spring.

*In place of COMM 201 Basic Communication, you may take COMM 208 Fundamentals of Speech.
Semester 5
ACCT 301 Intermediate Accounting I
Course ID
ACCT 301
Credit Hours
3

Financial reporting for business enterprises under GAAP. A review of the theoretical foundations of financial concepts and reporting, and their practical application to accounting procedures. Emphasis is on income and expense measurement, asset and liability measurement, and accounting for owners’ equity. PR: ACCT 202. Fall.

BUSN 302 Business Law for Professional Accountants
Course ID
BUSN 302
Credit Hours
3

This course is a continuation of BUSN 301 - Business Law and the Legal Environment. It provides an in-depth study of business law subjects encountered by the professional accountant. Topics covered include commercial transactions under the UCC, real and personal property, contracts, government regulation, estates and trusts, and business organizations. The purpose of the course is to provide students with the business law background to enable them to use good judgment in the practice of their profession and to understand and exercise sound professional judgment in their careers. PR: BUSN 301. Spring.

ACCT 305 Managerial Accounting
Course ID
ACCT 305
Credit Hours
3

Use of the internal accounting system in the preparation of relevant data for effective managerial planning and control decisions. PR: ACCT 202. Fall.

BUSN 310 Applied Business Statistics
Course ID
BUSN 310
Credit Hours
3

Focuses on the application of statistical techniques to assist business decision making. Areas of inquiry include: descriptive statistics, inferential statistics, basic probability concepts, the nature of hypothesis testing, sample size determinations, confidence intervals, t-tests, analysis of variance (ANOVA), chi square, correlation, and simple and multiple regression. Emphasis is placed on the use of statistical software packages. PR: Math 109 or higher. Fall.

ACCT 325 Taxation for Personal & Business Decision Making
Course ID
ACCT 325
Credit Hours
3

This course provides a summary of income taxes at the federal and state level as they affect business and personal investment decision making. Emphasis is on income tax concepts and their effect on decision-making, not form preparation. Topics covered include: types of taxes at various governmental jurisdictional levels; tax policy issues; fundamentals of tax planning; measuring taxable income; property acquisitions, cost recovery, and dispositions; non-taxable exchanges; taxes and the choice of a business entity; proprietorship taxation; partnership and Sub S taxation; corporate taxation; compensation and retirement planning; investment and personal financial planning; tax consequences of personal activities, and simple personal tax preparation. PR: ACCT 202; ECON 212.

Semester 6

In addition to the courses listed below, you must also take a Business minor course.

ACCT 302 Intermediate Accounting II
Course ID
ACCT 302
Credit Hours
3

A continuation of ACCT 301. Emphasis is on financial statements disclosure requirements under GAAP. A review of reporting requirements for long-term liabilities, stockholders’ equity, revenue measurement, earning per share, leases, pensions, cash flows, and other contemporary accounting issues. PR: ACCT 301. Spring.

ACCT 306 Cost Accounting
Course ID
ACCT 306
Credit Hours
3

Principles underlying determination of cost and control of certain business activities. Manufacturing accounting is emphasized. PR: ACCT 305. Spring.

BUSN 350 Financial Management
Course ID
BUSN 350
Credit Hours
3

Examines key areas of financial analysis with particular attention given to corporate financial management. Topics include financial statement analysis, ratio analysis, pro forma financial statements, internal and external sources of funds, operating and financial advantage, time value of many concepts, capital markets, capital structure, stock and bond valuation techniques, capital budgeting, cost of capital, and dividend policies. PR: ACCT 202. Spring.

BUSN 375 International Business
Course ID
BUSN 375
Credit Hours
3

A study of the international business environment, and the ways in which the functional areas of business are impacted by globalization, with particular emphasis given to the challenges confronting managers as a result of increased globalization. Topics covered include trends in international business, the impact of trade policies on international business, regional economic cooperation, monetary systems and exchange rates, strategic and human resource management in a global environment, exporting, importing, and global trends in production management. PR: MGMT 210. Spring.

Semester 7

In addition to the courses listed below, you must also take two Business minor courses.

BUSN 380 Production/Operations Management
Course ID
BUSN 380
Credit Hours
3

Application of economic theory and statistics to various problems confronting management. Major topics include linear programming, decision tree analysis, forecasting, reliability, line balancing, path analyses, learning curves, inventory models, and queuing. PCs and appropriate software will be used to help the student learn to solve operations management problems. PR: BUSN 310 or MATH 210. Fall.

ACCT 430 Advanced Accounting
Course ID
ACCT 430
Credit Hours
3

Accounting principles and practices as applied to problems connected with partnerships, consolidations, fiduciary relationships, interim reporting, SEC reporting, segment reporting, and foreign currency transactions. PR: ACCT 302. Fall.

ACCT 431 Auditing Principles
Course ID
ACCT 431
Credit Hours
3

Emphasis on various kinds of auditing techniques. Attention is also given to auditors’ duties and responsibilities, reporting requirements, and ethics. PR: ACCT 302. Fall.

Semester 8

In addition to the courses listed below, you must also take an Accounting elective (300–400 level) and a Business minor course.

ACCT 424 Accounting Information Systems
Course ID
ACCT 424
Credit Hours
3

A study of the analysis, design, and control aspects of accounting systems. Topics include testing and reviewing accounting systems, identifying information requirements, and cost/benefit analysis. PR: ACCT 302. Spring.

BUSN 482 Business Ethics & Social Responsibility
Course ID
BUSN 482
Credit Hours
3

Examines the emerging topics of business ethics and social responsibility. Includes identification of ethical issues, various approaches to resolving ethical dilemmas, examination of corporate responsibility and its interplay with the social environment, and the enumeration of current corporate practices in these areas. PR: Senior standing. Spring.

BUSN 494 Business Strategy
Course ID
BUSN 494
Credit Hours
3

An integrative course involving comprehensive analysis of administrative policy-making from a strategic, organizational perspective, involving functional areas such as accounting, finance, management, marketing, and operations, in context with the economic, political, and social environment. Extensive use of case analyses or written reports to develop integrative decision skills. This is the capstone course for business majors; course requirements will include standardized evaluations covering business core courses. PR: Senior standing in School of Business and completion of all School of Business core courses at the 300 level and below. Spring.

Management Major

18 credits

This major will prepare you for a career in General Management, Human Resources Management, Production and Operations Management, Small Business Ownership/Management or some other related field. 

ACCT 305 Managerial Accounting
Course ID
ACCT 305
Credit Hours
3

Use of the internal accounting system in the preparation of relevant data for effective managerial planning and control decisions. PR: ACCT 202. Fall.

MGMT 326 Human Resources
Course ID
MGMT 326
Credit Hours
3

 An analysis of personnel policies related to human resources management. Emphasis on acquisition of competent employees, training and development, organizational renewal, appraising performance, compensation, benefits and services, safety, creating job satisfaction, increasing employee productivity, and managing global human resources. PR: MGMT 210. Spring.

MGMT 330 Organizational Behavior
Course ID
MGMT 330
Credit Hours
3

A study of individual and group behavior and organizational processes within the total organization. Major topics covered include learning, perception, attitudes, job satisfaction, personalities, stress, motivation, group formation and processes, leadership, communication, conflict, and organizational change and development. PR: MGMT 210 or permission of instructor. Fall.

MGMT 344 Small Business Management
Course ID
MGMT 344
Credit Hours
3

An introduction to the nature of small businesses. Major topics covered include: the impact of small business on the overall economy, entrepreneurial alternatives/start-up plans, small business marketing, practices used in the operation of a small business, and social, legal, and ethical issues. PR: MGMT 210. Spring. 

MGMT 482 Collective Bargaining & Labor Relations
Course ID
MGMT 482
Credit Hours
3

An examination of the theory and practice of collective bargaining. Topics include historical, social, and economic environments for labor-management relations, labor law, contract negotiation, contract topics and topical patterns, conflict resolution, grievance administration, and arbitration. PR: MGMT 210 and Junior Standing. Fall.

MGMT 488 Current Issues in Management: Topical Coverage
Course ID
MGMT 488
Credit Hours
3

Provides in-depth study of emerging management topics. The course provides students the opportunity to develop specialized knowledge in these topical areas. The course may be repeated for different topics. PR: MGMT 210 and Junior Standing.

*MGMT 488 can be substituted with BUSN 490.
Management Major: Recommended Schedule
Semester 1

In addition to the courses listed below, you must also complete a Physical or Biological Sciences I course and a lab.

ENGL 101 Composition I
Course ID
ENGL 101
Credit Hours
3

Practice in the techniques of effective academic writing with an emphasis on the writing process, including rhetorical methods, patterns of organization, and an introduction to APA formatting. Available to students scoring 18 or higher on the English section of the ACT, 450 or higher on the verbal portion of the SAT-I, or 88 or higher on the ACCUPLACER Sentences Skills test. Fall, Spring.

MATH 109 Algebra
Course ID
MATH 109
Credit Hours
3

Study of real numbers, exponents, roots and radicals; polynomials, first and second-degree equations and inequalities; functions and graphs. Required of students in Math Track A, i.e., students of Radiologic Science, Applied Science, Accountancy, Business Administration, Business Information Systems, or Health Services Management, who have scored an ACT Math score of 19 or higher, a COMPASS Pre-Algebra score of 59 or higher, or an SAT Math score of 460 or higher. Also available to students who have successfully completed MATH 101. Fall, Spring.

BUSN 130 Microsoft Word & Presentations
Course ID
BUSN 130
Credit Hours
3

This course is designed to prepare students to effectively use a major word processing package. Word topics include formatting, editing, file management, tables, columns, and graphics. PowerPoint topics include creating and editing presentations, which include illustrations and shapes, custom backgrounds and SmartArt diagrams, and information graphics. This course meets the computer skill requirement under the General Studies requirement. Fall.

MGMT 210 Principles of Management
Course ID
MGMT 210
Credit Hours
3

An analysis of the underlying theories and principles of planning, organizing,
influencing, and controlling. Topics for special emphasis include corporate social responsibility, diversity, and managing in the global arena. Fall. 

Semester 2

In addition to the courses listed below, you must also take:

  • a Physical or Biological Science course and an accompanying lab, and
  • a FA/H/SS Core Skills course.
ENGL 102 Composition II
Course ID
ENGL 102
Credit Hours
3

Continued practice in reading and composition with an emphasis on the research process, including an introduction to literary analysis and MLA format. Students must earn a grade of a C or above or repeat this course to fulfill the general education requirement. PR: C or higher in ENGL 101 or CLEP score of 50 or higher or advanced placement waiving ENGL 101 or ACT English mechanics/usage subtest score of 9 or higher or COMPASS Writing Diagnostics test score of 76 or higher. Fall, Spring.

MRKT 210 Principles of Marketing
Course ID
MRKT 210
Credit Hours
3

A study of the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. Fall.

BUSN 240 Microsoft Excel
Course ID
BUSN 240
Credit Hours
3

Designed to prepare students to progress from an introductory Excel level to the specialist/expert level of spreadsheet competencies. Excel topics include: creating worksheets with embedded charts; formulas, functions, formatting and web queries; what-if analysis, charting, and working with large worksheets; creating static and dynamic web pages; financial functions, data tables, amortization schedules, and hyperlinks; creating templates and working with multiple worksheets and workbooks; using macros and visual basic for applications; formula auditing, data validation; and importing data, working with Pivot Charts, PivotTables, and Trend lines. PR BUSN 130 or COSC 102. Spring.

*In place of BUSN 240 Microsoft Excel, you may take BUSN 260 Microsoft Access.
Semester 3

In addition to the courses listed below, you must also take a FA/H/SS Core Skills course.

ACCT 201 Principles of Accounting I
Course ID
ACCT 201
Credit Hours
3

A survey of accounting principles, concepts, and procedures. Recognition of accounting as a device to measure financial activity of for-profit organizations using financial statements. Introduction of the accounting information cycle, journals, ledgers, and appropriate accounts. PR: Eligibility to enroll in MATH 101 or higher. Fall.

ENGL 201 World Literature I
Course ID
ENGL 201
Credit Hours
3

A study of representative works of world literature from antiquity to 1750. The course emphasizes the study and consideration of the literary, cultural, and human significance of selected great works of the Western and non-Western literary traditions. This course gives special attention to critical thinking and writing within a framework of cultural diversity. PR: A grade of C or higher in ENGL 102. HIST 101 is recommended. Fall, Spring.

ECON 211 Principles of Economics I (Macroeconomics)
Course ID
ECON 211
Credit Hours
3

An introductory analysis of macroeconomics concepts and issues, emphasizing aggregate demand, supply, and fiscal and monetary policies. Analysis of macroeconomic problems related to the American economy. Fall.

BUSN 250 Quantitative Techniques in Business
Course ID
BUSN 250
Credit Hours
3

Theory and application of mathematical models as they are applied to business problem solving. Topics include integrals; quadratic and exponential powers; limits and derivatives; and introductory probability and statistical concepts. This course is not a substitute for any course in the Math calculus sequence. This course will satisfy the Basic Skills mathematics requirement. PR: ACT main math score of 26 (COMPASS 46 or above), or MATH 109; and either ECON 211 or 212. Fall.

*In place of ENGL 201 World Literature I, you may take ENGL 205 World Literature II.
Semester 4
COMM 201 Basic Communication
Course ID
COMM 201
Credit Hours
3

This introductory course in human communication develops communication competence by exploring the foundations of communication, interpersonal communication, group communication and public speaking. Emphasis is on developing practical skills in the following areas: critical thinking, research, listening, language, nonverbal, ethics, conflict management and resolution, self-confidence, perception, relationships, teamwork, interviewing, public speaking, and diversity. PR: ENGL 102 and Computer Literacy course. Fall, Spring.

ACCT 202 Principles of Accounting II
Course ID
ACCT 202
Credit Hours
3

A continuation of ACCT 201. An introduction to cost accumulations and allocations, financial statement analysis, and the use of accounting information for internal and external decision-making. PR: ACCT 201. Spring.

ECON 212 Principles of Economics II (Microeconomics)
Course ID
ECON 212
Credit Hours
3

Analysis of consumption and production behavior of household and business organizations. Topics include price and resource allocation and the behavior of firms under different types of market structure. Spring.

BUSN 232 Business & Electronic Communications
Course ID
BUSN 232
Credit Hours
3

Designed to help the student write clear and concise business letters, memos, reports, and e-mail communications. Students will also present a presentation using PowerPoint. Other topics covered are the communication process, verbal and nonverbal communication, job/employment search, resumes, and cover letters. Electronic communication is integrated into this course by using the Internet, e-mail, and presentation software. PR: ENGL 101 or equivalent. Spring.

BUSN 301 Business Law & the Legal Environment
Course ID
BUSN 301
Credit Hours
3

Sources, classifications, functions, and evolution of law. Courts and procedures, torts, contracts, real and personal property, agency relationships, forms of business organizations, estates, landlord and tenant, and bankruptcy. Spring.

*In place of COMM 201 Basic Communication, you may take COMM 208 Fundamentals of Speech.
Semester 5

In addition to the courses listed below, you must take a Health and Wellness course.

ACCT 305 Managerial Accounting
Course ID
ACCT 305
Credit Hours
3

Use of the internal accounting system in the preparation of relevant data for effective managerial planning and control decisions. PR: ACCT 202. Fall.

BUSN 310 Applied Business Statistics
Course ID
BUSN 310
Credit Hours
3

Focuses on the application of statistical techniques to assist business decision making. Areas of inquiry include: descriptive statistics, inferential statistics, basic probability concepts, the nature of hypothesis testing, sample size determinations, confidence intervals, t-tests, analysis of variance (ANOVA), chi square, correlation, and simple and multiple regression. Emphasis is placed on the use of statistical software packages. PR: Math 109 or higher. Fall.

MGMT 330 Organizational Behavior
Course ID
MGMT 330
Credit Hours
3

A study of individual and group behavior and organizational processes within the total organization. Major topics covered include learning, perception, attitudes, job satisfaction, personalities, stress, motivation, group formation and processes, leadership, communication, conflict, and organizational change and development. PR: MGMT 210 or permission of instructor. Fall.

BUSN 375 International Business
Course ID
BUSN 375
Credit Hours
3

A study of the international business environment, and the ways in which the functional areas of business are impacted by globalization, with particular emphasis given to the challenges confronting managers as a result of increased globalization. Topics covered include trends in international business, the impact of trade policies on international business, regional economic cooperation, monetary systems and exchange rates, strategic and human resource management in a global environment, exporting, importing, and global trends in production management. PR: MGMT 210. Spring.

Semester 6

In addition to the courses listed below, you must take:

  • a Business minor course, and
  • a FA/H/SS Core Skills course.
MGMT 326 Human Resources
Course ID
MGMT 326
Credit Hours
3

 An analysis of personnel policies related to human resources management. Emphasis on acquisition of competent employees, training and development, organizational renewal, appraising performance, compensation, benefits and services, safety, creating job satisfaction, increasing employee productivity, and managing global human resources. PR: MGMT 210. Spring.

BUSN 350 Financial Management
Course ID
BUSN 350
Credit Hours
3

Examines key areas of financial analysis with particular attention given to corporate financial management. Topics include financial statement analysis, ratio analysis, pro forma financial statements, internal and external sources of funds, operating and financial advantage, time value of many concepts, capital markets, capital structure, stock and bond valuation techniques, capital budgeting, cost of capital, and dividend policies. PR: ACCT 202. Spring.

Semester 7

In addition to the courses listed below, it is suggested that you take a Business minor course and a FA/H/SS Core Skills course.

BUSN 380 Production/Operations Management
Course ID
BUSN 380
Credit Hours
3

Application of economic theory and statistics to various problems confronting management. Major topics include linear programming, decision tree analysis, forecasting, reliability, line balancing, path analyses, learning curves, inventory models, and queuing. PCs and appropriate software will be used to help the student learn to solve operations management problems. PR: BUSN 310 or MATH 210. Fall.

MGMT 482 Collective Bargaining & Labor Relations
Course ID
MGMT 482
Credit Hours
3

An examination of the theory and practice of collective bargaining. Topics include historical, social, and economic environments for labor-management relations, labor law, contract negotiation, contract topics and topical patterns, conflict resolution, grievance administration, and arbitration. PR: MGMT 210 and Junior Standing. Fall.

MGMT 488 Current Issues in Management: Topical Coverage
Course ID
MGMT 488
Credit Hours
3

Provides in-depth study of emerging management topics. The course provides students the opportunity to develop specialized knowledge in these topical areas. The course may be repeated for different topics. PR: MGMT 210 and Junior Standing.

BUSN 490 Topics in Business
Course ID
BUSN 490
Credit Hours
1-3

Advanced formal courses in diverse areas of business. Course may be repeated for different topics. Specific topics will be indicated by a subtitle on the student’s transcript. PR: Consent of the instructor.

*In place of MGMT 488 Current Issues in Management, you may take BUSN 490 Topics in Business.
Semester 8

In addition to the courses listed below, it is suggested that you take two Business minor courses (3 hours of credit each) and a FA/H/SS Core Skills course (1 hour of credit).

BUSN 482 Business Ethics & Social Responsibility
Course ID
BUSN 482
Credit Hours
3

Examines the emerging topics of business ethics and social responsibility. Includes identification of ethical issues, various approaches to resolving ethical dilemmas, examination of corporate responsibility and its interplay with the social environment, and the enumeration of current corporate practices in these areas. PR: Senior standing. Spring.

BUSN 494 Business Strategy
Course ID
BUSN 494
Credit Hours
3

An integrative course involving comprehensive analysis of administrative policy-making from a strategic, organizational perspective, involving functional areas such as accounting, finance, management, marketing, and operations, in context with the economic, political, and social environment. Extensive use of case analyses or written reports to develop integrative decision skills. This is the capstone course for business majors; course requirements will include standardized evaluations covering business core courses. PR: Senior standing in School of Business and completion of all School of Business core courses at the 300 level and below. Spring.

Marketing Major

18 credits

This major will prepare you for a career in Sales, Advertising, Marketing Research, Marketing Management or some other related field.

MRKT 331 Retailing
Course ID
MRKT 331
Credit Hours
3

 A study of the business activity of selling goods or services to the final consumer; basic retailing and e-tailing practices and procedures, managing the buying, pricing, promotion, layout, security, and location of the retail organization. PR: MRKT 210, ACCT 201. Fall. 

MRKT 352 Integrated Marketing Communication
Course ID
MRKT 352
Credit Hours
3

 A study of the various types of planned messages used to build a brand—advertising, public relations, sales promotion, direct marketing, personal selling, packaging, events/sponsorships, and customer service. PR: MRKT 210 and BUSN 232. Fall.

MRKT 372 Selling/Sales Management
Course ID
MRKT 372
Credit Hours
3

A study of selling and sales management, persuasion, prospecting, approach,
presentation, closing, legal and ethical problems in selling; direct marketing, industrial selling, and telemarketing. Includes actual sales demonstrations and projects in selling and sales management. PR: MRKT 210, BUSN 232. Spring.

MRKT 381 Consumer Behavior
Course ID
MRKT 381
Credit Hours
3

A study of the buying habits and preferences of consumers, models for explaining and
predicting consumer and marketing behavior, consumer movements and attitudes with implications for marketing management policies and the business economy. Psychology and/or sociology are recommended before taking this course. PR: MRKT 210. Spring.

MRKT 442 Marketing Research
Course ID
MRKT 442
Credit Hours
3

A study of the process of designing, collecting, organizing, interpreting, and presenting
data related to the planning and the executing of the conception, pricing, promotion, and distribution of ideas, goods, and services. PR: MRKT 210, BUSN 310, and Junior Standing. Spring.

MRKT 450 Marketing Management
Course ID
MRKT 450
Credit Hours
3

An integration of previous marketing course work. A study of the process of analyzing marketing opportunities, researching and selecting target markets, designing marketing strategies, planning marketing programs, and controlling the marketing effort. PR: MRKT 210, MRKT 331, MGMT 210, MRKT 352, and Junior Standing. Spring.

Marketing Major: Recommended Schedule
Semester 1

In addition to the courses listed below, you must also complete a Physical or Biological Science I course and a lab.

ENGL 101 Composition I
Course ID
ENGL 101
Credit Hours
3

Practice in the techniques of effective academic writing with an emphasis on the writing process, including rhetorical methods, patterns of organization, and an introduction to APA formatting. Available to students scoring 18 or higher on the English section of the ACT, 450 or higher on the verbal portion of the SAT-I, or 88 or higher on the ACCUPLACER Sentences Skills test. Fall, Spring.

MATH 109 Algebra
Course ID
MATH 109
Credit Hours
3

Study of real numbers, exponents, roots and radicals; polynomials, first and second-degree equations and inequalities; functions and graphs. Required of students in Math Track A, i.e., students of Radiologic Science, Applied Science, Accountancy, Business Administration, Business Information Systems, or Health Services Management, who have scored an ACT Math score of 19 or higher, a COMPASS Pre-Algebra score of 59 or higher, or an SAT Math score of 460 or higher. Also available to students who have successfully completed MATH 101. Fall, Spring.

BUSN 130 Microsoft Word & Presentations
Course ID
BUSN 130
Credit Hours
3

This course is designed to prepare students to effectively use a major word processing package. Word topics include formatting, editing, file management, tables, columns, and graphics. PowerPoint topics include creating and editing presentations, which include illustrations and shapes, custom backgrounds and SmartArt diagrams, and information graphics. This course meets the computer skill requirement under the General Studies requirement. Fall.

MRKT 210 Principles of Marketing
Course ID
MRKT 210
Credit Hours
3

A study of the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. Fall.

Semester 2

In addition to the courses listed below, you must also take:

  • a Physical or Biological Science II course and a lab, and
  • a FA/H/SS Core Skills course.
ENGL 102 Composition II
Course ID
ENGL 102
Credit Hours
3

Continued practice in reading and composition with an emphasis on the research process, including an introduction to literary analysis and MLA format. Students must earn a grade of a C or above or repeat this course to fulfill the general education requirement. PR: C or higher in ENGL 101 or CLEP score of 50 or higher or advanced placement waiving ENGL 101 or ACT English mechanics/usage subtest score of 9 or higher or COMPASS Writing Diagnostics test score of 76 or higher. Fall, Spring.

MGMT 210 Principles of Management
Course ID
MGMT 210
Credit Hours
3

An analysis of the underlying theories and principles of planning, organizing,
influencing, and controlling. Topics for special emphasis include corporate social responsibility, diversity, and managing in the global arena. Fall. 

BUSN 240 Microsoft Excel
Course ID
BUSN 240
Credit Hours
3

Designed to prepare students to progress from an introductory Excel level to the specialist/expert level of spreadsheet competencies. Excel topics include: creating worksheets with embedded charts; formulas, functions, formatting and web queries; what-if analysis, charting, and working with large worksheets; creating static and dynamic web pages; financial functions, data tables, amortization schedules, and hyperlinks; creating templates and working with multiple worksheets and workbooks; using macros and visual basic for applications; formula auditing, data validation; and importing data, working with Pivot Charts, PivotTables, and Trend lines. PR BUSN 130 or COSC 102. Spring.

*In place of BUSN 240 Microsoft Excel, you may take BUSN 260 Microsoft Access.
Semester 3

In addition to the courses listed below, you must take a Social Science elective.

ACCT 201 Principles of Accounting I
Course ID
ACCT 201
Credit Hours
3

A survey of accounting principles, concepts, and procedures. Recognition of accounting as a device to measure financial activity of for-profit organizations using financial statements. Introduction of the accounting information cycle, journals, ledgers, and appropriate accounts. PR: Eligibility to enroll in MATH 101 or higher. Fall.

ENGL 201 World Literature I
Course ID
ENGL 201
Credit Hours
3

A study of representative works of world literature from antiquity to 1750. The course emphasizes the study and consideration of the literary, cultural, and human significance of selected great works of the Western and non-Western literary traditions. This course gives special attention to critical thinking and writing within a framework of cultural diversity. PR: A grade of C or higher in ENGL 102. HIST 101 is recommended. Fall, Spring.

ECON 211 Principles of Economics I (Macroeconomics)
Course ID
ECON 211
Credit Hours
3

An introductory analysis of macroeconomics concepts and issues, emphasizing aggregate demand, supply, and fiscal and monetary policies. Analysis of macroeconomic problems related to the American economy. Fall.

BUSN 250 Quantitative Techniques in Business
Course ID
BUSN 250
Credit Hours
3

Theory and application of mathematical models as they are applied to business problem solving. Topics include integrals; quadratic and exponential powers; limits and derivatives; and introductory probability and statistical concepts. This course is not a substitute for any course in the Math calculus sequence. This course will satisfy the Basic Skills mathematics requirement. PR: ACT main math score of 26 (COMPASS 46 or above), or MATH 109; and either ECON 211 or 212. Fall.

*In place of ENGL 201 World Literature I, you may take ENGL 205 World Literature II.
Semester 4
COMM 201 Basic Communication
Course ID
COMM 201
Credit Hours
3

This introductory course in human communication develops communication competence by exploring the foundations of communication, interpersonal communication, group communication and public speaking. Emphasis is on developing practical skills in the following areas: critical thinking, research, listening, language, nonverbal, ethics, conflict management and resolution, self-confidence, perception, relationships, teamwork, interviewing, public speaking, and diversity. PR: ENGL 102 and Computer Literacy course. Fall, Spring.

ACCT 202 Principles of Accounting II
Course ID
ACCT 202
Credit Hours
3

A continuation of ACCT 201. An introduction to cost accumulations and allocations, financial statement analysis, and the use of accounting information for internal and external decision-making. PR: ACCT 201. Spring.

ECON 212 Principles of Economics II (Microeconomics)
Course ID
ECON 212
Credit Hours
3

Analysis of consumption and production behavior of household and business organizations. Topics include price and resource allocation and the behavior of firms under different types of market structure. Spring.

BUSN 232 Business & Electronic Communications
Course ID
BUSN 232
Credit Hours
3

Designed to help the student write clear and concise business letters, memos, reports, and e-mail communications. Students will also present a presentation using PowerPoint. Other topics covered are the communication process, verbal and nonverbal communication, job/employment search, resumes, and cover letters. Electronic communication is integrated into this course by using the Internet, e-mail, and presentation software. PR: ENGL 101 or equivalent. Spring.

BUSN 301 Business Law & the Legal Environment
Course ID
BUSN 301
Credit Hours
3

Sources, classifications, functions, and evolution of law. Courts and procedures, torts, contracts, real and personal property, agency relationships, forms of business organizations, estates, landlord and tenant, and bankruptcy. Spring.

*In place of COMM 201 Basic Communication, you may take COMM 208 Fundamentals of Speech.
Semester 5

In addition to the courses listed below, you must take a Health and Wellness course.

BUSN 310 Applied Business Statistics
Course ID
BUSN 310
Credit Hours
3

Focuses on the application of statistical techniques to assist business decision making. Areas of inquiry include: descriptive statistics, inferential statistics, basic probability concepts, the nature of hypothesis testing, sample size determinations, confidence intervals, t-tests, analysis of variance (ANOVA), chi square, correlation, and simple and multiple regression. Emphasis is placed on the use of statistical software packages. PR: Math 109 or higher. Fall.

MRKT 331 Retailing
Course ID
MRKT 331
Credit Hours
3

 A study of the business activity of selling goods or services to the final consumer; basic retailing and e-tailing practices and procedures, managing the buying, pricing, promotion, layout, security, and location of the retail organization. PR: MRKT 210, ACCT 201. Fall. 

BUSN 375 International Business
Course ID
BUSN 375
Credit Hours
3

A study of the international business environment, and the ways in which the functional areas of business are impacted by globalization, with particular emphasis given to the challenges confronting managers as a result of increased globalization. Topics covered include trends in international business, the impact of trade policies on international business, regional economic cooperation, monetary systems and exchange rates, strategic and human resource management in a global environment, exporting, importing, and global trends in production management. PR: MGMT 210. Spring.

Semester 6

In addition to the courses listed below, you must take:

  • a Business minor course, and
  • a FA/H/SS Core Skills course.
BUSN 350 Financial Management
Course ID
BUSN 350
Credit Hours
3

Examines key areas of financial analysis with particular attention given to corporate financial management. Topics include financial statement analysis, ratio analysis, pro forma financial statements, internal and external sources of funds, operating and financial advantage, time value of many concepts, capital markets, capital structure, stock and bond valuation techniques, capital budgeting, cost of capital, and dividend policies. PR: ACCT 202. Spring.

MRKT 372 Selling/Sales Management
Course ID
MRKT 372
Credit Hours
3

A study of selling and sales management, persuasion, prospecting, approach,
presentation, closing, legal and ethical problems in selling; direct marketing, industrial selling, and telemarketing. Includes actual sales demonstrations and projects in selling and sales management. PR: MRKT 210, BUSN 232. Spring.

MRKT 381 Consumer Behavior
Course ID
MRKT 381
Credit Hours
3

A study of the buying habits and preferences of consumers, models for explaining and
predicting consumer and marketing behavior, consumer movements and attitudes with implications for marketing management policies and the business economy. Psychology and/or sociology are recommended before taking this course. PR: MRKT 210. Spring.

Semester 7

In addition to the course listed below, you must take:

  • two Business minor courses, and
  • two FA/H/SS Core Skills courses.
BUSN 380 Production/Operations Management
Course ID
BUSN 380
Credit Hours
3

Application of economic theory and statistics to various problems confronting management. Major topics include linear programming, decision tree analysis, forecasting, reliability, line balancing, path analyses, learning curves, inventory models, and queuing. PCs and appropriate software will be used to help the student learn to solve operations management problems. PR: BUSN 310 or MATH 210. Fall.

Semester 8

In addition to the courses listed below, you must also take a Business minor course.

MRKT 442 Marketing Research
Course ID
MRKT 442
Credit Hours
3

A study of the process of designing, collecting, organizing, interpreting, and presenting
data related to the planning and the executing of the conception, pricing, promotion, and distribution of ideas, goods, and services. PR: MRKT 210, BUSN 310, and Junior Standing. Spring.

MRKT 450 Marketing Management
Course ID
MRKT 450
Credit Hours
3

An integration of previous marketing course work. A study of the process of analyzing marketing opportunities, researching and selecting target markets, designing marketing strategies, planning marketing programs, and controlling the marketing effort. PR: MRKT 210, MRKT 331, MGMT 210, MRKT 352, and Junior Standing. Spring.

BUSN 482 Business Ethics & Social Responsibility
Course ID
BUSN 482
Credit Hours
3

Examines the emerging topics of business ethics and social responsibility. Includes identification of ethical issues, various approaches to resolving ethical dilemmas, examination of corporate responsibility and its interplay with the social environment, and the enumeration of current corporate practices in these areas. PR: Senior standing. Spring.

BUSN 494 Business Strategy
Course ID
BUSN 494
Credit Hours
3

An integrative course involving comprehensive analysis of administrative policy-making from a strategic, organizational perspective, involving functional areas such as accounting, finance, management, marketing, and operations, in context with the economic, political, and social environment. Extensive use of case analyses or written reports to develop integrative decision skills. This is the capstone course for business majors; course requirements will include standardized evaluations covering business core courses. PR: Senior standing in School of Business and completion of all School of Business core courses at the 300 level and below. Spring.

Available Minors

Those Business Administration students pursuing minors in Accounting, Management or Marketing must complete 12 hours of coursework from that particular curriculum. Business Administration students may also choose to minor in Health Services Management or Information Systems. The requirements for those minors can be viewed below.

NOTE: A General Business minor is available for students outside of the School of Business.

Accounting Minor

General Business Minor (for non-School of Business students)

Health Services Management Minor

Information Systems Minor

Management Minor

Marketing Minor


Special Exams

All students majoring in Business Administration must take the Peregrine final exam.